Tradition of Fishing
From the Inuit and First Nations who have been fishing Canadian waters for thousands of years and gained extensive knowledge of fish species and their migration patterns, to the present-day sportsmen who have perfected the practice of the catch, our people have been passing on the rich and storied tradition of fishing longer than the history of Canada itself.
Our country is brimming with fishable waters, and every Spring as the snow melts away, Canadians from coast to coast ready their rods for another epic season of fishing. This website is designed to make joining in on this tradition as simple as possible, with all the information and product knowledge you’ll need to make the most of this cherished pastime.
Video by Matt Balcombe